Agentic AI stocks: winners and losers
Agentic AI shopping could unlock a huge new revenue stream, and Meta looks like the biggest winner while Google and Amazon face pressure.
- Meta's new Muse app is topping the App Store, and its shopping agent could take commissions on trillions in consumer spending.
- Deutsche Bank sees as much as $270 billion a year in commission revenue up for grabs — roughly a second Meta — with ads on top of that.
- Google and Amazon look like losers, since AI agents cut out search ads and sponsored product listings.
- Commodity-type sellers (office supplies, dog food, tires) lose pricing power, while unique goods sellers like Etsy and eBay gain.
- Meta is seen more than doubling from here, and the whole shift is read as bullish for the S&P 500 because easier buying means money moves faster through the economy.
Outlook: Expect more retailers and booking sites to strike deals with AI platforms, with Amazon likely forced to pay commissions too.