Taiwan's year-end local elections are taking shape, with the KMT candidate for Yunlin county chief building a campaign around farming rather than party politics.

• Chang Chia-chun unveiled her campaign look, theme song, and leadership team for the Yunlin county race.
• Her campaign chief is Lin Chun-sheng, a nationally recognized model farmer, with farm founder Chen Po-yin as deputy.
• Neither pick comes from traditional political circles — both are known for work in local farming and land use.
• Lin said he feels the pressure and wants a campaign about improving Yunlin, not trading insults.
• The slogan and song lean on people and land instead of the candidate's name, pitching a "golden decade" for the county.

Outlook: Expect farming and rural livelihoods to be the central theme as Yunlin's county race heats up toward the year-end vote.