Su Chiao-hui, the Democratic Progressive Party's candidate for New Taipei City mayor, has rolled out a new wave of campaign merchandise emphasising everyday wearability and sustainable design — positive news for supporters and small-donation fundraising.

• The new items include the "Walk with Chiao" short-sleeved hoodie, the "New Taipei Shimmer Towel" and the "New Taipei New Breeze Cap", all printed with the words "Chiao 2026".
• The campaign headquarters launch will be held on September 5 at the Banqiao First Sports Field, with booths set up on site where members of the public who donate can receive a commemorative item.
• The designs follow a young, minimalist, grey-toned look, with the aim that people will be willing to wear them in everyday life, not just as campaign-season merchandise.
• Also being launched is the "Mountain and Sea Sustainability Bookmark", made into pulp from agricultural residues such as seaweed waste from Gongliao, tea leaf waste from Pinglin and bamboo shoot husks from Wugu.
• The bookmark echoes her "New Crown Coast" and "Diamond Mountain Town" tourism policy platforms, highlighting recycling and local character.

Outlook: Once the campaign headquarters is established, the race will enter the phase of formal mobilisation, with merchandise serving as a tool to drive small donations and build visibility among young voters.