Cheng Chao-fang, the Democratic Progressive Party's candidate for Hsinchu County magistrate, has formally announced the two spokespeople for his campaign team, showcasing his strategy of staffing the magistrate race with talent drawn from outside politics — a positive signal for new blood in local politics.

• Zhubei City Mayor Cheng Chao-fang has named Lo Tzu-huai and Su Ai-ting as the campaign office's two spokespeople.
• Neither comes from a traditional political background; both joined the team through the DPP's open "New Era Face to Face" recruitment drive.
• Lo Tzu-huai was previously an artist and music creator, while Su Ai-ting studied in the United Kingdom, Switzerland and the United States and has management experience in multinational retail and the electric scooter industry.
• Cheng Chao-fang got his start in 2022 with the "Team Zhubei" model, and is now scaling up that same talent-recruitment logic to the county level.
• Su Ai-ting, a family member of a firefighter, is highlighting the issues of severe staffing shortages among frontline personnel and their lack of channels to voice concerns.

Outlook: Cheng Chao-fang has said that if elected he will assemble a cross-disciplinary county administration team combining education, culture, technology and industry, and the campaign's central theme is expected to focus on talent and the renewal of local governance.